Brand Identity

Brand Guidelines – A Digital Asset

By Claire Hersant / June 5, 2023 / Comments Off on Brand Guidelines – A Digital Asset

Brand Guidelines are often misconstrued as that PDF document saved on the marketing manager’s drive somewhere that no-one looks at after a logo has been designed. What many business owners are realising is that Brand Guidelines are a very necessary and valuable asset and should be treated as such. The fun, creative part to a…

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